Rachel Zacapa, Lead Designer & Owner
Rachel started designing over 10 years ago. She began her career in eLearning, designing graphics and interactive tools for online courses for fortune 500 clients. She dabbles in a range of design projects from print to mobile apps.
“I enjoy designing as much now as I did when I first realized creating was fun, over 10 years ago. Hopefully, something I’ve created, or just the act of ‘doing’ will inspire someone else, just as someone encouraged and inspired me to use my gifts and find my love of design.”
Call (916)626-0034 | Email rachel@socialxpedia.com | Hours Monday – Thursday 9-3pm
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WEBSITE DESIGN |
WEB MARKETING |
It’s Time to Get Personal…You know you have a great brand when your relationship with your customers gets personal. When your customers get the products they want, the quality they expect and the support that they need, they start talking about your brand like it is their own. Your brand becomes their brand – now you’re personal. A Message that UnifiesYou need a messaging platform that unites your story with your product, your brand with your audience. You need a visual identity that sets you apart from competitors but speaks who you are.
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Ready for a New Website?Whether you’re starting from scratch, need a redesign, or just need some refreshing and improvements on your website, we can help you! At CVPMediaDesign, we help uncover opportunities to make websites better, drive visitors to take action, and produce the results you are looking for. Design With the Bottom Line in MindWe know that getting bang for your buck is important – we’re in business too. No matter what your budget is, we work to deliver the results that you’re looking for, and in a way that’s affordable to you, our valued client. Get a free quote today! Our PhilosophyThe custom design solutions we create aren’t just pretty faces, they deliver results. Here’s how we do it: Create an Experience A web site is an experience. The layout, colors, fonts, imagery, and video all make users feel a certain way. That experience can make or break their decision to “buy” what you’re selling. Creating a unique, creative, and compelling experience that makes your users take action is what we do best. Action Oriented We focus on the business and the end user, ensuring that the design and functionality meets both of their needs. Ultimately, our success is measured when users of our websites take the desired actions and get the right message. Engaging Content Crafting compelling yet informative content can be challenging aspect of any web site project for clients. We can help review and audit your existing content to identify areas for improvement. We can also write new content that is consistent with your website strategy. Credibility Trust is everything. We can help you improve your credibility no matter where you are starting from. In only a few seconds a user will ask themselves, “can I trust in the services this website describes?”. You want a clear “yes”. We help establish this credibility through content, imagery and professional design that is vital to your message. Ready to Get Started?Contact CVPMediaDesign for an estimate. Our rates are competitive and we work with all budgets, large and small.
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People Not Finding Your Site?Search Engine Optimization – you found us didn’t you? Let us help increase your search engine rankings, build brand awareness and increase visibility. We’ll help you increase your website’s Search Engine Rankings and get generate the traffic you’re looking for! Search Engine Optimization (SEO)We’ll help you attract new visitors to your site by making changes to your web site by optimizing content, enhancing source code, and informing the Web that your site exists. Our objective is to increase your overall visibility/find-ability on search engines and achieve high rankings on targeted key phrases on the major search engines. Pay to Drive Targeted Customers to your Website
Drive Word of Mouth using Email, Video, and Social / Viral MarketingWe have a system for driving word-of-mouth and creating “buzz” among groups of people on the web. We often use attention getting videos, blogs, and other graphics to break through the clutter and get people talking about products, services, and other messages we are trying to promote. These people help spread the word to people they know through email, blogs, social networking sites, and more. Social and/or Viral marketing is a creative and customized effort that can be accomplished on a very lean budget and almost always produce favorable results that greatly exceed the investment. Ready to Get Started?Contact CVPMediaDesign or SocialXpedia for an estimate. Our rates are competitive and we work with all budgets, large and small.
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Oct01
Best Career Advice from 17 Successful Designers
The world is your oyster when you stay teachable and listen carefully to others. One of the best advice I’ve heard is, “if you want to be successful, do what successful people are doing.” Here’s some great career advice from 17 Top Designers.
Creative Simplicity – Stickers Galore!
When the creativity is unleashed, even in the most simplest of forms, like sticking colorful dots all over white space, something magical happens! Metamorphosis, ingenuity, interaction…LIFE! See: yayoi-kusama-obiliteration-room
29 Way To Stay Creative
1. Make Lists – 29. Finish Something: Great little flash story that will encourage you to break out of your box and keep your creative flowing.
Even More Creative? Yes, It’s Possible!
Up for some new tips and creative inspiration? I know I am! I love it when creative folks get together to inspire more creative folks! A few tips I picked up this morning from Sept.’11 Posts), creativelive.com/blog …
- “As a artist, designer, what makes you stand out is not what you do best, but your quirkiness.” I’m ready to go find my quirky! Now where did I put it?
- HDR toning has some cool presets! That’s for you CS5 photoshop friends.
- Snapshots, go take some!
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Cadence: Web
Web Master: Designed and developed internal website for Cadence Customer Service and Support. Produce animated intros for marketing and customer communication.
Cadence Design Systems, Inc. preview
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Video Production: Fairway Carwash
Watch Video
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Dr. Funk Chiropractic: Animated Ads
CalFit (To view animation, click on "Animated Ads" and wait 15 seconds)
Animated Ads preview
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Aspect: Web, eLearning
Aspect Communications Need: Design and Develop online courses on various products targeting Sales Associates. Solution: Interactive courses providing scenario based training.
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Highway Media: Motion
Mountain view, CA based media group produces media for conferences and speakers. Objective: Create Flash versions of existing video clips
Highway Media preview
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LeaderMetrix: Motion Graphics
Animated graphics and websites, eLearning, video edits using Photoshop, Fireworks, Flash, After Effects, Premier Pro, Final Cut
Video with After Effects preview
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W1SHONE: Branding
Branding Identity Package: Logo, Website, Social Media sites (Facebook & Twitter), Blog, Business Cards
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Covers
Cover designs include CD, DVD, programs, training covers, book covers, directories, inside pages and other collateral.
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